TRUSTED BY
WHAT I DO
Motion graphics
that support the story
Intros, explainers and visual systems that improve understanding instead of adding noise.
Story-driven video production
Promotional films, trailers and brand stories focused on clarity, structure and message - not just visuals.
Editing & short form content
YouTube videos, Reels and TikToks designed for consistency, pacing and audience retention.
SELECTED WORK
Utvika - Building a place brand through video storytelling
A long-term collaboration focused on turning a physical place into a coherent brand through video, animation, and narrative consistency.
Context
Utvika is more than a location - it’s a place built around atmosphere, seasonality, and experience. The challenge wasn’t just to “make promotional videos”, but to communicate what Utvika feels like across different formats and moments in time.
Approach
Instead of isolated productions, the work focused on creating a consistent visual and narrative language.
This included:
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a main promotional film acting as a brand anchor
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an animated historical story explaining how the place was created
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logo design and visual elements supporting recognition
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short-form content capturing events, concerts, and everyday moments
Each piece was designed to feel connected — not as separate projects, but as parts of one story.
Outcome
Over time, Utvika gained a recognizable visual identity across platforms and seasons.
The content helped communicate not just what the place offers, but why it exists and who it is for.
Flower on Journey - Growing a personal brand through consistent storytelling
A long-term collaboration focused on building a personal brand from the ground up through consistent short-form video and a clear narrative direction.
Context
Flower on Journey started without an established visual identity or content structure.
The challenge wasn’t just creating posts for social media, but defining what the brand stands for and how it communicates - visually and emotionally.
From the beginning, the focus was on authenticity rather than trends, and on long-term growth instead of short-term spikes.
Approach
The work centered around developing a consistent storytelling framework for short-form content.
Instead of treating each post as an isolated piece, the content was designed to feel like part of an ongoing narrative - recognizable in tone, pacing, and visual language.
The collaboration included:
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defining a clear content direction and visual style
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regular editing for Instagram and TikTok
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adapting stories to short-form formats without losing meaning
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maintaining consistency while allowing the brand to evolve
Each piece of content supported the others, helping the audience recognize the brand beyond individual posts.
Outcome
Over time, Flower on Journey developed a clear and recognizable presence across platforms.
The content stopped feeling random and started functioning as a cohesive personal brand — one that grows through consistency rather than viral moments.
CAL - Building a repeatable YouTube production system
A long-term collaboration focused on creating a structured and repeatable YouTube production workflow from recording to final delivery.
Context
CAL needed a reliable way to produce YouTube content consistently without reinventing the process for every episode.
The challenge was not only editing videos, but designing a setup and workflow that would support regular production over time.
Clarity, efficiency, and repeatability were more important than visual excess.
Approach
The collaboration focused on building a practical production system that balanced quality with sustainability.
This included:
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recording and editing YouTube videos
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designing and setting up a functional studio environment
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establishing a repeatable editing structure and pacing
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optimizing the workflow to reduce friction and decision fatigue
The goal was to make content production predictable and manageable, not dependent on constant improvisation.
Outcome
The result was a streamlined production process that supported consistent publishing.
Instead of struggling with setup and structure, the focus could shift to content itself — while the system handled the rest.